Workshop: C-ATM Course 5 – Addiction Treatment Marketing II
Hone your professional marketing, communication, and management skills with the Certificate in Addiction Treatment Marketing (C-ATM). This certificate program is the first of its kind, and an industry difference maker, setting the national standard for addiction treatment marketers.
The C-ATM is a comprehensive program of study, addressing the most important topics with which new and experienced addiction treatment marketers should be familiar. Through participation in this program, you will:
- Learn best practices and practical tips from renowned legal and industry experts
- Gain knowledge and experience that differentiates you and improves your practice
- Earn a widely respected credential that sets you apart from the competition
The C-ATM is comprised of six comprehensive courses, offered in person and online. The six courses can be taken in any order, and a mixture of online learning and live workshops are acceptable for completing the C-ATM.
In Course 5: Addiction Treatment Marketing II, you examine the fundamental question, "How do I market my program effectively, ethically, and in compliance with the law?"
In this course, you will analyze key principles and best practices related to:
- Enforcement stakeholders
- Federal and state laws
- Potentially abusive practices
- Patient financial responsibility
- Fees, reimbursements, and services
You will explore issues related to addiction treatment marketing compliance and enforcement, including the key stakeholders and applicable federal and state laws. You also consider patient financial responsibility and potentially abusive practices associated with fees, reimbursement, and services.
MBA, LAADC, C-ATM
Andrew Martin is the Chief Operating Officer at Behavioral Health Association of Providers.
Andrew's extensive experience in the addiction treatment industry dates back to 2005 and includes founding and operating Serene Scene Magazine, a monthly magazine with a circulation approaching 30,000 subscribers. He also launched The Evolution of Addiction Treatment Conference, developed LocateTreatment.com, and spearheaded Serene Center, a 36-bed transitional sober living and outpatient treatment facility for those in early recovery.
Register Online Here