Certificate in Addiction Treatment Marketing (C-ATM)

Because applied knowledge is power, and your reputation is everything.

Rachel HooverThe Certificate in Addiction Treatment Marketing course was insightful, important, and easy to complete. The course is offered completely online, which meant I was able to complete the course at my own pace and on my own time. The layout of the course was perfect. I loved being able to watch videos of the experts talking about marketing in this industry. The written transcripts were also an amazing way to solidify the information. In our society today, a lot of treatment centers have a misconception of how to ethically market their brand. This course clearly lays out the legal and ethical truths on how to market, bring in clients, and build your brand. Everyone who works at a treatment center or in this industry should have their Certificate in Addiction Treatment Marketing! It is key in providing optimal client care. I am proud to have our employee’s certificates hanging in our office and on our website. Thank you again to BHAP for making this accessible to everyone in the industry! I am very proud to have my Certificate in Addiction Treatment Marketing!

Rachel Hoover, BA, RADT, C-ATM

Operations & Admissions Manager, Pacific Solstice Behavioral Health

 

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1. Corporate Ethics and Compliance

In this course, you examine the fundamental questions, “What are corporate ethics and compliance?” and “Why are they so important?”

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2. Consumer Privacy and Data Security

In this course, you examine the fundamental questions, “What are consumer privacy and data security?” and “Why are they so important?”

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3. Ethical Communications In Marketing

In this course, you examine the fundamental questions, “What is ethical communications in marketing?” and “Why is it so important?”

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4. Addiction Treatment Marketing I

In this course, you examine the fundamental questions, “What is addiction treatment marketing?” and “How is representing a program different than selling one?”

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5. Addiction Treatment Marketing II

In this course, you examine the fundamental question, “How do I market my program effectively, ethically, and in compliance with the law?”

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6. Ethical Compensation Practices

In this course, you explore the fundamental questions, “What are ethical compensation practices?” and “Why are they so important for healthcare marketers?”

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A national membership association that provides education and advocacy for those in the behavioral health and addiction treatment industries.

We are the leading and unifying voice of addiction-focused treatment programs.

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Hours
Monday - Friday
8:30 am - 4:30 pm Pacific
(closed major holidays)